BetterPhoto Q&A
Category: Selling Your Photos

Photography Question 

Sherri McGee
 

Selling Your Photos


Someone wants to purchase two of my flower photos to use to make postcards promoting her floral shop. I have never sold a photo before. Can someone please offer me some advice? I don't know how much to charge, and I'm not sure how to write up a contract. Does the contract have to be formal? Thank you.


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May 12, 2005

 

BetterPhoto Member
  Sherri,
Pricing your photography is all about negotiations and finding what they have for a budget. For her to use a photo of yours for postcards to promote her shop is an advertising usage. Check out www.photographersindex.com, where they have a pricing guide to help you determine a price. In the 'better' days, clients would pay you for the print run that they were printing or a time usage, say 3 months. Pricing still works that way in some sales, but clients can also buy images online for less than $100 and use them forever. So this is a consideration when trying to determine your price. Good Luck! Charlie


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May 13, 2005

 

William Koplitz
  Write an invoice and put on the invoice ... Rights granted: One Time Use - postcard.
Make sure they include your copyright notice on the card. This way there is a record of what they bought.

If you've never sold a photograph before, just decide how much the photograph is probably worth. It's a limited one-time use print run for a post card, probably around $50.00. It would be more important for you to establish a business relationship with this person so that down the road you may get to photograph an assignment for her or him. Negotiate the sale, ask if they need photography of the shop, interiors, exteriors, any floral arrangements that they are proud of. If they are going to use you for an assignment in the future, take them at their work and let them use the image for no charge.


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May 17, 2005

 

Sharon L. Weeks
  A shop along the Mississippi was selling my photography and customers had asked for postcards - I took pictures of the shop, the river, etc., and came up with a card. They wanted it so I had 1,000 printed (online place in California). The shop owner was willing to pay $.75 each to me, and he charged $1.50 so they got their money back. Everyone was happy and the customers loved them.


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May 17, 2005

 
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